📢 Marketing Executive – Offline Marketing | Arkahub Hiring
📝 Job Description
Arkahub is scaling rapidly across India and is looking for a Marketing Executive to build and own the offline demand-generation engine for Hyderabad.
The role is focused on generating demand through field marketing, BTL activities, community events, D2D outreach and offline acquisition, particularly within high-ticket categories.
The Marketing Executive will work closely with Presales and Sales teams to generate and convert qualified leads while independently executing offline marketing initiatives across the city.
Arkahub is working to make rooftop solar simple, accessible and desirable for homeowners.
🎯 Key Responsibilities
- Build and execute offline demand-generation initiatives across Hyderabad.
- Plan and execute field marketing and BTL activities.
- Conduct D2D outreach and society activation campaigns.
- Build relationships with RWAs, apartment communities, housing societies and local partners.
- Organise and execute community events and local marketing activities.
- Generate qualified leads through offline acquisition channels.
- Work closely with Presales and Sales teams to support lead conversion.
- Independently manage on-ground marketing execution and field activities.
- Build and maintain strong relationships with local communities and partners.
- Support demand generation and customer acquisition initiatives for rooftop solar.
🎓 Eligibility / Qualifications
- 2–5 years of experience in field marketing, BTL, sales, community engagement or business development.
- Experience working with RWAs, apartment communities, housing societies or local partnerships.
- Hands-on experience in D2D, BTL activities, society activations and local events.
- Strong communication, negotiation and relationship-building skills.
- Comfortable with extensive field travel and independent execution.
- Ability to work closely with Presales and Sales teams to generate and convert qualified leads.
- English, Hindi and Telugu preferred.
🛠️ Key Skills
- Offline Marketing
- Field Marketing
- BTL Marketing
- Community Engagement
- D2D Outreach
- Society Activations
- Local Events
- Lead Generation
- Business Development
- Relationship Building
- Negotiation
- Sales & Presales Coordination
🎁 Benefits
- Opportunity to build and own offline demand generation for Hyderabad.
- Hands-on exposure to field marketing, BTL and community-led acquisition.
- Opportunity to work closely with Presales and Sales teams.
- Exposure to the rooftop solar and residential clean-energy market.
- Opportunity to create visible impact through on-ground customer acquisition.
🚀 Why Join Arkahub?
- Be part of a rapidly scaling rooftop solar business.
- Build Hyderabad's offline demand-generation engine from the ground up.
- Take ownership of field marketing and community acquisition initiatives.
- Work directly with Presales and Sales teams to generate and convert leads.
- Create visible impact through on-ground marketing and customer engagement.
⭐ Core Skills
Offline Marketing | Field Marketing | BTL | Community Marketing | D2D Outreach | Society Activation | Lead Generation | Business Development | Sales | Customer Acquisition | Relationship Management
🎯 Interview Preparation
- Prepare examples of field marketing and offline demand-generation campaigns you have executed.
- Be ready to discuss BTL activities, D2D outreach and society activations.
- Prepare examples of working with RWAs, apartment communities and local partners.
- Be prepared to explain how you generate qualified leads through offline channels.
- Understand how offline marketing activities can support the Sales and Presales funnel.
- Prepare examples demonstrating negotiation and relationship-building skills.
- Be ready to discuss your experience with extensive field travel and independent execution.
- Highlight relevant experience in high-ticket categories, if applicable.
📩 How to Apply
Interested and eligible candidates can apply online through the application form provided by Arkahub.